National Insurance and Financial Services Company
Foundational Analytics and App Development & Integration
- Large, diversified national insurance and financial services company needed to determine and report on the effectiveness of various affinity marketing programs.
- Create a solution that accurately reports marketing results for a wide range of affinity groups, each serving a diverse set of clients.
- Integrated databases that provide accurate, consolidated data
- Timely reports that eliminate manual processes
- Multiple views using simple, user-friendly dashboards
- Reduced costs as a result of transparency of information